General Mills Uses Cloud Solution to Create New Consumer Business Channel
Country or Region: United States
Industry: Food and Beverage
Customer Profile
One of the world's leading food companies, General Mills is ranked No. 166 on the Fortune 500 list for 2011. The Minneapolis, Minnesota–based company employs approximately 33,000 people worldwide.
Business Situation
General Mills wanted to find a technological solution for offering gluten-free products and information directly to consumers, without incurring the cost and complexity of a typical IT system.
Solution
The company created Gluten Freely, a new cloud-based consumer business channel for gluten-free products and related information based on the Windows Azure platform.
Benefits
- Vibrant business channel
- Cost-effective business platform
- Comprehensive development environment